Gradus

Gradus as a Top-of-Mind Brand

Communications Support for Gradus Research
January 2021 — Present

The scope of work includes the development and implementation of the communications strategy, the development and implementation of the personal brand strategy for the company’s CEO, the development and implementation of the social media content strategy, media relations with Ukrainian and international outlets, event management and securing speaking opportunities for company representatives, as well as content creation, including copywriting, ghostwriting, and editing.

Results:

• Gradus has become one of the first brands that comes to mind in the research company category in the Ukrainian market
• More than 1,000 publications in Ukrainian and international media
• Company representatives are regularly invited to speak at major business events in Ukraine and Central Europe
• The brand’s social media audience has tripled