
Events are effective way to generate leads. Personal communication is the most qualitative brand communication. That’s why we will propose you to participate in existing events and to organize events.
From our experience. StarLightMedia TV Group decided to strengthen the reputation of the TV category as a whole and demonstrate its leading position. Organization of two events in 2013 became a solution.
The company brought to Ukraine one of the world’s leading thinkers on the topic David Brennan of television and invited its advertising partners, advertisers, and agencies. The speech was nothing less than on the role of television in the marketing of the 21st century. On the implicit impact and television as immersion; on the long-term memory and ‘living room ecosystem’. David Brennan told how to adopt television in the marketing communications today, when there are second and third screens (mobile devices); how exactly TV advertising medium increases brand sales.
This year the company held the second event — an industry conference. All the major advertising partners of StarLightMedia and all key categories of advertisers were present among the speakers. The winners of the Effie Award participated in a special section, and its organizers spoke about the innovations of the award. The conference was held in Ukraina cinema. Centre of the city, a huge screen, great speakers, comfortable chairs with the drink holders — knowledge has never been received so comfortably.
In 2018, in order to present the new cyber defense service for notaries InfoOberig, we held a public discussion on the problem of state registers hacking.

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