Teaching how to be a Public Figure

We organize three trainings on public relations for B2B companies.

1

Communication with journalists.

Such trainings make speakers more comfortable and stronger, allow to work with the public field more effectively. Media training consists of the following sections.

– Nature of the media.

– Psychological attitude towards the dialogue with a journalist.

– How to convey company’s messages.

– ‘Bridge’, and other techniques.

– Behavior in front of the camera and at public events.

– Rights and obligations of a journalist and a speaker.

– ‘The 7 Day Rule’.

– Practice.

Media training lasts 3-4 hours. It is carried out with the use of the camera and screen, speakers immediately practice the material with Q&A for theirs company.

2
We provide express course of PR on an individual basis.

For whom:

– business executives (directors of different directions), for them to know which tasks to give PR specialists, and how to evaluate the results;

– marketers, for them to use PR tools in business communication more effectively;

– for PR specialists, in order to enrich their knowledge of the methods, tools, ‘secrets‘ and mistakes of others.

The course duration is two days, half a day each. Theory and practice, homework, recommendations.

3
Social media policy for staff.

The course duration is three hours. Theory and practice, company policy for social media, personal recommendations.